Design Principals and Inspirations
My design decisions were influenced by my research, but I was inspired by the micro-moment.
I read about micro-moments from a business to consumer standpoint. I found the research compelling and wondered how I could empower the individual user with these micro-moment insights. If businesses can use micro-moment insights and data, I want users to also benefit directly. Same data, different application.
Micro-Moment Design Rules
- Be There
- Be Useful
- Be Quick
Moment to Harness
- I-Want-to-Know Moments
- I-Want-to-Go Moments
- I-Want-to-Do Moments
Central User Journey
User experiences a micro-moment of inspiration: an emotion, a feeling/desire to connect.
The user opens the application to act on this instinct.
The application utilizes data to facilitate the creation of an ad hoc even in the moment.
My task flow focused on the 'Expert User.
The screen I chose to mockup was the home screen for an 'Expert User'.
I focused on the FAB interaction and what options the "Expert User" is given, when they want to change the moment.
I consider this application concept to now be in the testable hypothesis phase.